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§ Section VIIThe Editor's Desk

Resources

Playbooks from the editorial desk.

§ Library

Briefs, playbooks, references.

/01

The 7-line announcement brief

Brief · 2 min read

The exact intake we use with founders to shape a release that earns pickup.

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/02

How to choose your tier

Playbook · 4 min read

A decision flow that matches your news to Basic Local, Elite Regional, or Premium Authority.

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/03

Writing the headline editors will publish

Guide · 6 min read

The five headline patterns that move from inbox to print across our network.

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/04

Turning a placement into pipeline

Playbook · 7 min read

Sequencing your 'As Seen On' kit across site, deck, ads, and outbound the week after launch.

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/05

Embargoes, exclusives & coordinated drops

Guide · 5 min read

When to hold a story for an exclusive versus shipping a coordinated multi-outlet drop.

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/06

Press for public companies, the compliance checklist

Reference · 8 min read

Disclosure timing, materiality, and the rails we follow with public-company announcements.

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The closing argument

Your next milestone
deserves premium press.

Book a 20-minute strategy call. We'll map your announcement to the right tier and outlets, and have you live within 48 hours.

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